We participated in Dr. Kerem Dündar's interview “Developing Brains in a Transforming World”.

Today, the business world is changing rapidly, and the most obvious reflection of this change is its effects on our brains and business life. In Kerem Dündar's interview, the importance of the “Brain at Work” approach was emphasized in order to be successful in the business world of the future. Dündar emphasized that the concept of “Brain” is not only an organ, but also how to use external motivation and the power of the developing human brain in the business world.

This interview we attended helped us understand the role of the brain in business life and how the developing potential of the brain can be used effectively in the business world. Dündar explained how “brain-friendly” companies contribute to the development, well-being and creativity of their employees and why this approach is important to create a more productive and sustainable environment in the workplace.

In the future, it is predicted that companies that can utilize “Brain at Work” and become “Brain-friendly” will be more successful. These companies can increase both individual and corporate success by bringing out the potential of their employees in the best way possible.

We aim to take the steps that will shape a future in which business and brain health are prioritized by evaluating what we have learned and the ideas we have thought about in this interview.